THE SCIENCE & THE TECH
THE SOCIAL SCIENCE
The bystander effect is this well-known phenomenon : the more people are around when someone needs help, the less likely it is that people actually do: people remain passive bystanders.
It’s really important to make active bystanders rise instead, because then sexual violence decreases - it’s proven. We need bystanders to lift their natural barriers for actions, and enable them to take direct action, create distraction, or actively delegating it to someone better placed to act. Nate Burke from Green Dot explains it really well.
Rise.band is designed based on all that research: it makes potential bystanders ready, easy to find, and gives a clear cue for action.
It seems easiest would be to make an app instead of Rise.Band. But if you're in panic mode, you won't open the app. And the geolocalization of your phone often won't allow people to find you, because its precision is only about 10-15m. In crowded places or inside, it's not enough.
So Rise.Band needs better tech.
It's a wristband device with an easy to find button, connected to an app. A sleek design, so you want to wear it. A (patent pending) bracelet-to-bracelet communication system, to help bridge the last 10m location. And beacon system, allowing bars, clubs or unis to join the battle and facilitate even more precision in their premises.
The tech is key - it's what make Rise.Band work, every time someone needs it.